evo is an innovative, professional hair and beauty product manufacturer with individuality and integrity; a manufacturer that speaks the truth.
born from a desire to produce an exclusive salon range (and not sell it as the answer to life, love and other woes), evo steps outside the normal realm of truth-stretching invention in a ‘wake up and smell the coffee’ crusade of twisted honesty – designed to make people think. and so comes the catch phrase – saving ordinary humans from themselves™
inside bottles of evo that are bursting with personality, you’ll find luxurious products that are sulphate, paraben, dea, tea and propylene glycol free; products that give professional results while respecting the environment. you won’t find unnecessary, over-marketed ingredients; no imaginary technology, no myths, no gimmicks. all ingredients in evo formulations are active; nothing is added only to make claims on the label.
the evo range is distributed exclusively through the very best salons and is found wherever good hairdressers are stocked.
THE EVO® MISSION IS
TO CREATE INNOVATIVE,
THAT ARE SIMPLE,
LUXURIOUS AND EFFECTIVE
TO USE; TO TELL THE
TRUTH; EXPOSE THE
FRAUDS; KEEP THE HAIR
AND BEAUTY INDUSTRY
all damaged evo stock is given to homeless shelters. it’s a simple idea and a practical thing to do.
all evo packaging is 100% recyclable. it’s a simple choice. wherever possible evo uses recycled materials for printed promotional items.
the recycled paper may not be quite as cheap or look quite as good but choosing recycled paper is an easy contribution to make to reducing environmental impact.
evo offsets its carbon footprint by purchasing government accredited carbon offset credits. it’s the least a company can do.
all evo formulations are sulphate, paraben, dea, tea and propylene glycol free (to make your day that little bit safer). we don’t demonise these ingredients to differentiate; we choose not to use them to be more environmentally responsible.
where possible, evo uses natural ingredients and will continue to reformulate and substitute synthetics with naturals when an equivalent is available.
evo is not tested on animals.
Creator of Evo
the man, stylist, professor and father of children.
for years evo has been at the forefront of putting itself between customers and the marketing hard place. director of science at evo research laboratories, company statesman and fearless leader, gavin von gavin sought to bring good products, those that ran short on enhance truth, to the front line of world hair care. “they may not contain real honey…” finally, here was a man who didn’t duck or dive, a man’s man, a woman’s confidant. he went on: “… and they won’t give you abs; they may not have been fertilised by a yak, but at least they smell good… we will bring you the truth, and it will set us free...” and so it went with the side- parting of gavin’s cherry red mop that the company began, customers started to smile, and they fell freely back into the waiting arms of their trusted hairdressers.